Volvo Driveway, endless driving, endless fun!

Project Background

Through the brand display and product experience, the brand communicates the Nordic luxury of VOLVO and VOLVO's "Way of Driving", helping to achieve effective communication with target customers and expanding the marketing opportunities for conversion.

Project effectiveness

This is a comprehensive experience platform for the VOLVO brand and products, a platform to show the brand connotation different from other competitors, a platform to convey the VOLVO brand's concept of "respect for people", and a comprehensive activity platform that combines dissemination and promotion, collection of potential customers, in-depth experience, and sales assistance.