Subaru Network EPR Spread

Through brand building and PR communication and maintenance, BRANDMAX  creates UGC content alone and utilizes head media platforms to spread and reshape the brand image. Instead of the media, Electro-Voice Co. acted as the content producer of Subaru's UGC, customized and outputted creative content, selected head media in various fields for dissemination and diffusion, and the dissemination effect was read by a total of 5,000,000+.

Choosing to cooperate with the head media of fashion and lifestyle public numbers like GQ is precisely a fast and efficient way for Subaru to acquire young users. This Subaru online EPR communication, through innovative UGC content output and diffusion of head media, targeted the main consumer group of mid to high-end imported cars in the post-80s and post-90s and provided precise coverage. The daily average value of network attention increased dramatically, and the search index reached a record high, enhancing the target group's recognition and goodwill towards the brand.